Foundations of a Great Company – Nike

Nike.png

Company Name: Nike Inc.

Ticker Symbol: NKE

Founders: Bill Bowerman, Phil Knight

CEO: Mark Parker

 

Nike Inc. was founded in 1955 by track athlete, Phil Knight, and his coach Bill Bowerman. In its first year the business made only $8000 but in the second year it made over $20 000 and has been growing steadily since then. In 1966 Nike opened its first retail store. By 1971 Nike was using the famous “swoosh” logo. Today Nike is worth $96.71 billion and has over $20 billion in assets. Their revenue in the past 9 months equals more than $24 billion! In the 9 months before that Nike made $22 billion, which demonstrates how quickly they grow. Nike has $8.6 billion in debt but that’s nothing based on its immense size. In the past 10 years or so Nike entered the technology industry, since then it has partnered with Apple to create iPod Nana Nike Technology and has also created Nike Fuel Band as well as the app Nike+. This was an intelligent move for Nike as the technology industry has been growing steadily for years. The Nike logo itself is brilliantly designed. The “Swoosh” hasn’t changed much since it was first introduced, and for good reason. People from all over the world can easily recognize the famous logo. Nike has even introduced customizable shoes on their website http://www.nike.com. Although the Nike stock has been going down recently, overall it has grown a lot. Just look at the chart below.

Screen Shot 2016-05-21 at 13.32.12

If I were you, I’d definitely find the money to invest in Nike.

That’s all for now, Ben

P.S. Have a company you’d like to suggest for the next Foundations of a Great Company blog post? Tell us below now and your idea could be featured in a new investing post.

 

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